This event will be taking place online


Date & Time

July 14, 2020
9:30 AM – 11:00 AM


$30 Member (Jul 14th only)
$50 Member (the series)
$35 Non member (Jul 14th only)
$55 Non member (the series)

Join award-winning communications experts Susan Sommers and Anne Wootten on July 14 for an exciting, information-packed workshop, as they provide evidence-based strategies, practical tools, and actionable ideas to define, polish, and share your branded content.

Create your own Content Marketing Toolkit, featuring 7 Tools: your story, Sell Sheets, Marketing Kits, website content, tips sheets, testimonials, and an Online Media Room. Discover new ways to connect with your audiences, build trust and credibility, position yourself as an expert, and generate new business through content marketing.

Please Note that you must
pre-register for this event.


This is the first part of a two-part series. The second session will be on August 11. It is not mandatory to take both.



Anne is one of Canada’s leading experts in presentation skills. Her unique approach to teaching and coaching stems from a three-decade career in the entertainment industry. She is well-known for her work as a producer, teacher, writer, speech coach, business image consultant, and special events consultant. Anne is a certified Corporate Etiquette and International Protocol Consultant. In 2013, she received her training and certification from the Protocol School in Washington®, the most highly regarded business etiquette, image and international protocol school in North America.



Susan is one of Canada’s foremost marketing and media relations experts. Through her public relations firm, susansommers + associates, Susan organized marketing and publicity campaigns for high-profile clients, including the Toronto Blue Jays and Queen’s University. As an author and journalist, Susan is the author of three books on Canadian marketing and media relations and has written weekly columns forThe Globe and Mail and The Toronto Star newspapers. She was a marketing instructor at the University of Toronto, School for Continuing Studies for over 20 years.


Cancellation Policy: Refunds or credits will only be issued if the reservation is cancelled 72 hours prior to the event. An administration fee of $10 will be charged for any refund or credit processed.