Maybe it’s the lazy, hazy days of summer, but this month I have noticed a real difference in how we have been networking at our different summer sizzlers.
At each event we have welcomed new people to the group, and without fail, all have observed what a friendly and warm reception they have received. And that is what it is all about.
These casual social summer events have served to point out our core difference, because at Company of Women, it’s not all about handing out as many business cards as possible in an attempt to secure business. No. It’s about building relationships vs. transactional. It’s about women helping women. It’s about investing in and supporting one another.
And that works well for us.
Come the fall, when we are all formally back to business, I’d like to bottle that warm, energetic buzz so we don’t lose that openness and more laid back approach to networking.
Sometimes we have to step back and decide what is important – and when you are authentic, take a genuine interest in others, I believe the business will follow.
It’s not necessary to be “all-business” – professional always, yes – but sometimes when we show a softer side to ourselves, people feel more connected.
A group of us carpooled down to the Niagara sizzler, held at a beautiful winery in Beamsville. As we shared many laughs on the journey, it struck me that we should do this more often, because the trip was as much a connector as the event itself.
Let’s hold on to that open, sunny feeling because when the chill of fall and winter arrives, we will be glad of the warmth.
Company of Women
I have had an eclectic career from running non-profit organizations and being editor of a national magazine, to working for government on women’s issues. In 2003 I launched Company of Women, an organization that supports women in business. A prolific blogger, I also write for the Huffington Post, and several other online publications. I am the author of five books on women and entrepreneurship, and co-author of Good Enough. Embrace who you are. Unleash your brilliance. which is available on amazon.ca In June, 2016 I launched Full Circle Publishing offering one-stop services to get your words out into the world.